Issue #6 // Feb 28, 2025

AI and Marketing Weekly

🤖 AI News🔗

🚀 Musk’s AI Goes “Unhinged” – Literally

Elon Musk’s AI company, xAI, just launched an “Unhinged” mode for its Grok 3 chatbot—featuring explicit content, screaming, and insults. Unlike its more cautious competitors, xAI is pushing the boundaries of AI personality and raw expression.

🚀 GPT-4.5: The Next AI Revolution?

OpenAI has just dropped GPT-4.5, and it’s a game-changer. With sharper accuracy, fewer hallucinations, and next-level reasoning, this upgrade pushes AI even closer to human-like intelligence. Multilingual and more reliable than ever, GPT-4.5 could redefine how we interact with machines across industries. Are we on the brink of an AI revolution?

📱 Trump’s AI Video Backlash: Gaza Resort Controversy

Donald Trump sparked outrage with an AI-generated video portraying Gaza as a luxurious resort, painting a drastically different picture from its current reality. While some saw it as a provocative vision, most criticized it as tone-deaf political propaganda that ignores the real-world crisis. The debate over AI’s role in shaping narratives just got a lot more heated.

🚀 Medal Social News🔗

📢 Big News: Send Newsletters Directly from Our App!

Enterprise members can now create, manage, and send newsletters straight from our app. One platform, endless possibilities!

⚡ New Automations to Simplify Your Workflow! (Enterprise membersonly)

🔹 Seamless Product Signup Confirmations

Automatically send a welcome email to users who sign up for your app—no manual work needed. Keep new users engaged from day one!

🔹 Effortless Newsletter Signup Confirmations

Ensure your subscribers get an instant confirmation email when they sign up!

📈 Latest in Marketing🔗

🤖 OpenAI’s Deep Research: The Ultimate Marketing Superpower?

OpenAI's Deep Research is revolutionizing marketing, making SEO, audience sentiment analysis, and competitive intelligence easier than ever.

🔥 The Secret Weapon for Explosive Sales

A new study by Dentsu, commissioned by TikTok, confirms what marketers have suspected: TikTok ads aren’t just viral—they drive serious revenue. The research shows that short-term sales spike,and long-term ROI thrives with consistent brand engagement.

🦉 Duolingo “Killed” Its Mascot… and Profits Soared

Killing off a beloved brand mascot sounds like a PR nightmare—but for Duolingo, it was a stroke of genius. The dramatic “death” of Duo the Owl sent engagement soaring, leading to a 51% jump in daily active users and a 41% revenue boost. The takeaway? Bold, unexpected marketing moves can turn attention into real growth.

📚 Book Recommendation of the Week🔗

Influence - The Psychology of Persuasion by Robert B. Cialdini, Ph.D🔗

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

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